Travis Eddie

Travis Eddie

I’ve been talking with Travis over last few months on a recommendation from a mate, and I’d have to say that it has been a pleasure discussing cycling with him on a number of levels.

I have pleasure in presenting this weeks Rider of the Week – Travis Eddie.

Foil n Me

I learned to ride when I was 4 and have loved the freedom that cycling brings ever since. I have dabbled in triathlon and mountain biking but I spend most of my time on the Tarmac. I was a B-Grader in the local racing scene before “life” got in the way and as my free time dried up so did my motivation to get hammered in criteriums every week. I am now back to riding for the freedom and throw in the socializing aspect and the fact I’ve made a career out of it (in a not so traditional sense) and I’m riding and enjoying the bike more than ever!

  • Tell us a little about how you got into cycling?

I’ve been riding bikes since I was a kid and stopped when I went to University. After university I mainly got back into it as a cheaper and faster means of transport to commute the 15km to and from work through Brisbane. I bought an aluminium Merida 901 off ebay (8 speed Sora) and my love of cycling returned immediately. I started riding with a local bike shop, got into racing, decided I needed carbon everything and have been poor ever since.

  • You work in the cycling space, can you describe what you do and how you came to be involved?

I am the State Sales Manager/ National Cycling Manager for Blackchrome Sportswear- a custom apparel manufacturer. My role is to generate new business for the company across a multitude of sports and corporate/promo sector with an emphasis on cycling. I love my job because I effectively get paid to talk bikes, ride with customers and the biggest perk of all- go to the Tour Down Under and promote the gear and the brand.

I came into the industry 10 years ago after getting out of Sports Administration as a Competitions Manager with AFL Queensland. Having an extensive contact list in AFL I was employed as a sales representative for a company- Kombat Sportswear and tasked with the job of increasing sales in the Aussie Rules market and move love of sportswear was born. After many years with Kombat and making cycling apparel I didn’t want to wear myself, I was given an opportunity to move across to Blackchrome Sportswear and build a new cycling range from the ground up which naturally I jumped at and I’ve been working hard ever since.

  • How many bikes do you own and what is your main go to bike?

I own 6 bikes (1 mountain bike, 4 road bikes and a TT bike). My “go to” bike is my Fondriest TF2. We’ve done roughly 30,000km’s together and it’s never put a foot wrong.

  • What bike do you covet?

Look 795…. It’s a pipe dream for when my kids grow up, move out, get rich and buy me one.

  • How do you store your bikes?

In the shed, using a couple of the storage poles (as per the pic) and just some bike hooks drilled to the walls. Lucky I’ve got a big shed as there’s 10 bikes in there all up.


  • What cycling specific tools do you have in your “bike shed”?

Torque wrench, carbon paste, 2 sets of allen keys, pedal spanner, chain whip, lockring remover, a couple of cleaning brushes, chain breaker


  • Do you do all your own maintenance or do you use a LBS? If so, which one?

I do basic cleaning maintenance, but I like my LBS to do the servicing as I’m pretty ordinary on the tools. I use Switch Bike Co. in Ipswich, they boys in there are great, nothing is ever too much trouble, they’re always up for a gasbag and they’re happy to teach you along the way.

  • What do you love about cycling?

The freedom and the socialising. I do most of my riding solo during the week as I live “out of town” so enjoy the peace and quiet, and then the weekend ride and coffee is the perfect unwind and to keep you fresh on the bike.

  • What annoys most about cycling?

The negative stigma that surrounds cyclists in the media and those that take themselves a little too seriously on the bike….

  • Other than yourself, who is your favourite cyclist?

At the moment- Peter Sagan. He polarises opinions but I think he brings a lot to the sport and I enjoy his antics.

  • What is your craziest/fondest cycling memory?

Attending my first Tour Down Under with my dad and a mate in 2013. I’d never seen a pro race before, I’ve arrived in Adelaide looking like a star struck teenager, put the bike together, ridden in to watch the People’s Choice Criterium. We are riding back to our accommodation when two guys ride out in front of us- one in full Garmin Kit, the other in full South African National Championship kit. I’ve turned to my dad and friend to have a little chuckle at the “fashion faux pas” and then realised these two cyclists had race numbers on…. And these two cyclists were Lachlan Morton and Robbie Hunter. I proceeded to keep my mouth shut for the rest of the week when seeing people in team kit.

USA Pro Challenge 2013 Stage 3 Photo Credit: Greg K. Hull © Chasing Light Media
Lachlan Murdoch
Robbie Hunter
  • What is your favourite post ride coffee spot, and what would you normally buy?

The Tree Change Café in Fernvale. I’m pretty simple with coffee- Large skinny flat white for me every week.

  • Do you have a nickname?

Not so much these days. I used to get called Mr Moo- I rated myself as a bit of a sprinter so the boys said I used to mooch a lot.

  • Finish this sentence “When I’m on my bike I…..”

Drift off into my own trance like state, subconsciously count pedal strokes then snap back into reality and wonder why I’m saying 823, 824, 825….

  • If you could ride anywhere in the world, where would it be?

I’m pretty uneducated in the ways of cycling abroad having only ever ridden in Australia so while it’s probably a bit boring for some, I’d love to ride Alpe D’Huez

  • What is your favourite training route and who with? Can you provide a strava (or other) map for inclusion?

It’s a 50-100km loop around where I live- see strava file. It’s got everything, flats, hills, rollers, downhills and a couple of sprint points. We have multiple variations for different lengths and different features. I ride it with guys I’ve ridden with for 10 years. We have a core group of 4 and numbers can fluctuate up to 10. It’s just a social group, but I had a kit made up for us so we look the part.


  • What is the biggest cycling lie you have told your partner?

That my boss bought me my latest pair of S-Works Shoes as a bonus for all the hard work I’ve put in over the past 12 months and that I was being reimbursed the $450 they cost me….

  • What would you like your partner to buy you for your next birthday?

A Kask Protone! I’ve been waiting since my last birthday for them to be released in Australia (and anything more expensive is in the realms of being unrealistic).


  • Is there a local cycling outfit/company/cycling club/cycling group/person that you would like to plug?

I’ll plug myself- Blackchrome Sportswear! And I’ll plug Euride Mercedes Benz- the story of meeting these guys and how we came to do their gear, and have now moved into a naming rights sponsorship with their Elite Women’s Team nearly rates as my fondest cycling memory. A super group of people who gave me a chance to help with their gear, it’s a pleasure to work with them and ride with them when I’m in town.


  • Is there anything else you feel like talking about?

Not normally my style but shameless self-promotion time- if any readers out there are looking for kit (we also do triathlon and a new line of mountain biking gear) for their business, social group, squad or team I’d love to have a chat to you and see if we can be of assistance (fast lead times and small MOQ’s).

Cycling apparel, like the riding itself, is about continuous improvement and we are constantly working on developing and refining our range in an effort to bring the best value for money cycling apparel available.

Thanks Travis, looking forward to going for a ride with you when you come down for the TdU.